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FloridaWest Economic Development Alliance Receives Excellence in Economic Development Award from the International Economic Development Council

by FloridaWest News

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Florida West Economic Development Alliance received a Gold Excellence in Economic Development Award for its “The Bluffs”, a project in the category of Video/Multimedia Promotion from the International Economic Development Council (IEDC).

The honor was presented at an awards ceremony on Tuesday, October 2, during the IEDC Annual Conference, which was held September 29 – October 3, in Atlanta, Georgia, United States.

“FloridaWest is honored to be recognized with this award for our marketing efforts,” said Scott Luth, Floridawest’s Chief Executive Officer, “We are exceptionally proud that it was produced with our great local talent. We would like to thank all our outstanding companies, such as International Paper, Jupiter Bach, Navy Federal Credit Union, IHMC, Avalex, Brown Helicopter, ECUA, Gulf Tool and all the local workforce who took the time to help us showcase what a great place Pensacola and Escambia County is to work and do business.”

Located in Florida’s western-most city of Pensacola and Escambia County, FloridaWest Economic Development Alliance is the region’s economic development organization. During the summer of 2017, a marketing plan was drafted to market “The Bluffs, Northwest Florida’s Industrial Campus” and provide an identity and preliminary tools with which to promote the project, including the video used in this multi-media piece. The video was produced with a dream team of small Pensacola companies: Vivid Bridge, Pelican Drones, Calliope Films, along with FloridaWest Director of Communications Sena Maddison and Melissa Medley of Vision First Advisors.

“This year our judges reviewed some extraordinary projects that advanced both communities and businesses. We congratulate all the award winners and thank everyone who nominated their projects for sharing their success with fellow IEDC members. What we learn from each other helps us to grow and advance as a profession. We look forward to even greater participation from economic developers across the globe in the 2019 awards program.” -Craig Richard, CEcD, FM, President and CEO, Tampa Hillsborough Economic Development Corporation located in Tampa, Florida, and 2018 IEDC Board Chair.